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Help your patients quit their way

Champix can help your adult patients who smoke to stop in a way that works for them1. With Champix, smokers can choose how they want to quit; abruptly or gradually quit smoking1,2,3.


Did you know? 44% of smokers planning to quit in the next 12 months would prefer to quit gradually4


Supporting your patients who are ready to quit smoking

  • Most smokers make at least six quit attempts before they are successful, with some trying as many as 30 times before they are able to completely stop smoking5.
  • Smokers are four times more likely to quit with the support of a healthcare professional than with willpower alone6


Remind patients that Champix is a 12 week course:

Patients that adhere to the 12 week course of Champix have significantly higher rate of abstinence compared to those who completed less than 2 weeks of treatment7.

1. CHAMPIX Summary of Product Characteristics.
2. Rennard S, Hughes J, Cinciripini PM, et al. Nicotine Tob Res 2012;14:343-50
3. Ebbert Jo, Hughes JR, West RJ, et al. JAMA. 2015;313:687-94
4. Shiffman S, et al. Smokers' interest in using nicotine replacement to aid smoking reduction. Nicotine Tob Res. 2007;9:1177-1182.
5. Chaiton M, Diemert L, Cohen JE, et al. BMJ Open. 2016;6:e011045.
6. West R. NCSCT Briefing #8. 2012. London: National Centre for Smoking Cessation and Training.
7. Blak BT, Wilson K, Metcalfe M, et al. Evaluation of varenicline as an aid to smoking cessation in UK general practise - a THIN database study. Curr Med Res Opin 2010;26(4): 861-70

PP-CHM-GBR-1777. April 2018

How to quit with CHAMPIX varenicline